Episode 11 – Using Facebook Adverts to Grow Your Podcast
Our question this week from Harry Morgan was about whether or not to use Facebook Adverts to grow your Podcast audience.
There are advantages and disadvantages to doing this and we go through the different ways, as well as my top tip to save yourself money and convert successfully with online advertising.
To learn about the Facebook Pixel and using it for podcasting listen to this episode.
We recommended also trying all the other ways of growing a podcast first, and if you have some money to spend maybe try hiring a VA to do all of these promotional tasks for you. We recommend EmilyVA, over at http://emilyva.com/
For a list of all the ways we’ve promoted our podcasts, get our Super Duper Podcast Promo Checklist here.
Find out more about the Facebook Pixel here: https://www.facebook.com/business/help/314143995668266
Google Keyword Planner: https://adwords.google.com/intl/en_uk/home/tools/keyword-planner/
Ask a question:
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This week’s show promo:
The question today came from Harry Morgan from the Jog On Podcast. We’ve known Harry for many years and he is the real deal when it comes to running and his podcast is excellent. Check it out over at: https://itunes.apple.com/us/podcast/jog-on/id1212924895?mt=2
PodTips Support Group and Community:
Join the free podcasting Facebook community that this podcast is made for, go to http://podtips.net to be taken to the group.
Recorded on 2x ATR2100 microphones, plugged in to a Zoom H6. Edited on Adobe Audition CC. Music purchased from AudioJungle.net
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